Monday, April 27, 2009

The Future Is Here: Cake In Choco

Throughout the history of humankind, scientists have tried to push back the boundaries of human existence, squeezing "impossible" into an increasingly small bottle. Just a few years ago it was impossible to teleport, read minds, buy Krusty Cream donuts in Tokyo or speak French. All these things are now possible, thanks to science.

Cake In Choco is likely to change the way we eat on the most fundamental of levels. It is the future, and it refuses to be described with the metaphors of the past. We simply don't have a language that is powerful enough to discuss it with. If you've ever written a list of impossible things, at the very least you'll need to cross out the item: "put cake into a piece of chocolate".

Cake In Choco is, like many Japanese snacks, surprisingly good. It shouldn't work, but it does. You get all of the benefit of eating cake, chocolate and chocolate cake, without the crumbs. My advice is: don't delay, buy Cake In Choco today!

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Wednesday, April 22, 2009


Snack Fan Japan is back on Twitter after being suspended for "aggressive following". Thanks to all of those who sent kind messages of support.

I've recently bought and consumed enough Japanese snacks to kill a horse. A bunch of updates will, therefore, be appearing soon including "Cake In Choco", "Fizzy Fanta Jelly Drink", "Cookiest Kit-Kat" and "Walky Walky".

Snack Fan Japan will continue to push back the boundaries of the snack-related Web 2.0 New Media blogsphere. We'll also eat lots of snacks...

Stay cool, you crazy kids!


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Thursday, April 02, 2009

Daigaku Imo KitKat

It is well-known that the good people of Nestle spend most of their time killing babies in Africa, it is less well-known that they somehow find enough time to invent new flavors of KitKat for the Japanese market on an almost monthly basis.

Japan-based blogger Umijin has sent us these great photos of the fabled Daigaku Imo KitKat, which is certainly one of the more peculiar KitKats.

In Japanese "daigaku" means university and "imo" means potato. "Daigaku imo" therefore, refers to candied sweet potato. WTF? The names seems to come from the fact that candied sweet potatoes were commonly sold outside universities.

Many thanks to Umijin for the photos. Check out his blog here: and Twitter feed here:

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Wednesday, April 01, 2009

Snack Fan Japan Has Returned!

After a long yasumi, Snack Fan Japan is back, bringing you all the latest snacks from Tokyo and beyond.

Please click the "Stumble It!" buttons if you want to tell other people about Snack Fan Japan, and please comment on the posts!

- Karamoon

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